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Showing posts with the label BTS

[Enterconomy] BT21 • Bunini • Minini... A million ways to love K-Pop idols

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  July 19th, 2024 K-Pop artist IP is being used in various fields. In the past, it was only a portrait of an artist or an album-related goods. But recently, the fan experience and expanding to self-portraits with character IP and artist frames. IPX (formerly Line Friends), which is in charge of the character IP business, will open a pop-up store to commemorate the release of (G)I-DLE's 7th mini album "I SWAY" at the Gangnam branch of the Line Friends store until the 21st. The venue is decorated with the concept of a new album, especially (G)I-DLE's character Minini, which was unveiled for the first time at the event, is drawing attention. (G) I-DLE's Minini is drawing attention. (G) I-DLE's Minini is a character created by reflected the charm of the members such as facial expressions, personalities, and appearances. Besides (G) I-DLE, IPX is creating characters by utilizing various IPs of artists. BT21 is the most effective use case scenario, which was created...

'BTS → NewJeans' HYBE accuses one party of illegal trade information on artist flight tickets

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 Jun 18th, 2024 HYBE said it has been notified that social media accounts operators suspected of illegally obtaining and trading tickets for their artists have been sent to the prosecution. HYBE said it has formed a separate TF since last year to cope with illegal trading by K-Pop artists. After checking a number of SNS accounts that trade ticket information of artists online, they obtained evidence that can identify the operator and submitted it to the police. The police conducted a long-term domestic and foreign investigation based on the data, and confirmed the allegations of some suspects and sent them to the Seoul Central Distric Prosecutors' Office. According to police investigation, the suspects made tens of millions of won by selling information on K-Pop artists' flight tickets. The suspects are suspected of illegally trading information on K-Pop artists' flight tickets through chat or direct messages. The illegally traded information was used for stalking to obtain...

If BTS returns HYBE, and NewJeans leave, what will happen to the stock price and investors?

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  June 17th, 2024 BTS Jin was discharged from the military on the 12th. J-Hope will be discharged in October and Suga, RM, V, Jimin and Jungkook will be discharged in June next year. Fans ARMY, HYBE, and HYBE shareholders will be waiting for their full comeback. The stock price, which rose to 400,500 won in 2021, has fallen since Jin joined the military in 2022 and is now in the 200,000 won range. After the conflict between HYBE and ADOR CEO Min Heejin was revealed on April 22th, the stock price fell from 21,500 won to 186,800 on April 22th, but as if welcoming Jin's discharge, HYBE's stock price has also risen since the 12th and closed at 20,500 won on the 14th. For HYBE Chairman Bang Sihyuk, it is the return of his dependable eldest son. On his Instagram, which has been inactive since April, Jin is also active, as if quenching his thirst for inactivity due to military service. At the festival 2024 BTS FESTA held to commemorate BTS's debut date on the 13th, a hug event wit...

K-Pop artists who are sincere about their characters... Why did NewJeans join hands with an IP company?

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  June 12, 2024 Entertainment industry actively engaged in pop-up store operation and character product development Provide a sense of familiarity collaboration will character-specialized companies From BT21 to Bunini, Miniv, and Zeroni... The opportunity and expand fandom Despite the ongoing internal feud between HYBE and ADOR, NewJeans' comeback was highly sought after. The pop-up store in Sinsa-dong, Seoul, which NewJeans recently opened along with IPX, is also doing well. Pre-booking for the first day's visit was closed within 20 minutes, and goods are also being sold successfully. In particular, IP products such as PowerPuff Girls designed with the new single "How Sweet" costume and Bunini-related products based on NewJeans' iconic rabbit are especially popular. Character IP is releasing "synergy" with K-pop artist. NewJeans How Sweet Pop-up will be held until the 17th at Line Friends Square Shrine © IPX Provided BT21 is the starting point... Backgr...

NewJeans, BTS" K-Heart... Gen Z generation in the United States is "chic"

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  June 11, 2024 The Wall Street Journal introduces K-Heart trend "A small finger heart that Gen Z uses a lot" (From left) Danielle, Haerin, and Minji of girl group NewJeans pose with a finger heart at a photo wall event for Seoul Fashion Week's opening show at Dongdaemun Design Plaza on the morning of March 15, 2023, in Jung-gu, Seoul A finger heart known as a "K-Heart" is gaining huge popularity among the Gen Z generation in the United States (young people similar to Gen Z in Korea), local media reported. The Wall Street Journal (WSJ) introduced on the 9th (local time) that the "Gen Z generation is using some new hand gestures to show affection," and "One of the hand gestures commonly used by the Gen Z generation between the ages 18 and 27 is a small finger heart made by overlapping the thumb and index finger." Actor Ma Dongseok poses at a box office audit showcase for the movie "The Outlaws 4" at Megabox COEX in Southern Seoul on ...