Now is the 'official position's war... Is 'media play' effective?

 May 21st, 2024

 

Recently, the inboxes of reporters in the entertainment department of each media are reminiscent of a battlefield' without gunfire. This is because incidents and accidents continue to occur, leading to a battle between the two camps to convey their positions.

The most representative battle is the official war of positions between HYBE and Min Heejin. On March 22, HYBE conducted an audit, saying that there is circumstantial evidence that Min Heejin, CEO of ADOR, planned to usurp management control. Since then, the two sides have announced their positions as if they are competing with each other, putting forward their own cause.

First of all, HYBE mainly made public his position that doubted CEO Min's managerial ability and transparency. They raised suspicions about "shamanic management" by claiming that they took advice from a shaman in the process of deciding the name of the company and selecting trainees, and recently, they has made "management rights" by making unfounded claims such as putting out albums and suspicions of ILLIT's plagiarism from NewJeans. It was claimed that the process of "usurpation" was followed step by step.

In response, CEO Min argued that NewJeans had been consistently discriminated against and disadvantaged by HYBE, and countered that HYBE's audit was nothing more than a dust-up to raise suspicions to exclude them. In addition, regarding the contract between shareholders, she expressed displeasure with various suspicions raised by HYBE against CEO Min, saying that there are unreasonable contract terms in the detailed provisions.

Singer Kim Hojoong, who admitted to driving under the influence of alcohol on the 20th, also used the media in various ways for 10 days after the highest accident.

His agency, Thinking Entertainment, argued that it was the agency's CEO's decisions to have Kim Hojoong's manager, a man in is 30s, appeared at the police statiknz and also said that Kim Hojoong was in panic at the time of the accident.

In addition, he pointed out the expression 'staggered' that Channel A used while reporting the Kim Hojoong incident. He issued a statement, said, "It is regrettable that I used subjective expressions." Now that he admitted to drunk while driving by himself, the previous position was not an "explanation" but  a "deception".

"Occupations where honor and reputation are important prefer media play"

The more people are caught up in a incident, the more splendid their so-called "press play" technology becomes. Sometimes it stimulates emotions and tries to reverse the direction of public opinion by revealing all kinds of materials. At least it is hard to find good intentions to help the public make accurate judgements.

Attorney Seon Jongmon told YTN Star, "In fact, the court doesn't like such excessive publik opinion campaigns. Politicians and entertainers who appeal to the public with their appearance of charm often ask t   lawyers to play such media first because "honor" is the most im     the t.   The  reason t.  portant thing."

Lawyer Sun then said, "There is a saying that means 'silent consent' among legal proverbs. The seems to apply to recent cases as well. When the public is silent about the other person's argument, they tend to think 'Isn't that argument right?' So they seem to keep refuting it," he added.

Lawyer Noh Jongeon of the existence of law firm, like lawyer Sun, expressed doubts about the legal effectiveness of media play.

Lawyer Roh replied, "The public opinion battle does not affect the victory or defeat of the lawsuit because the court judges the authenticity and right or wrong of the facts that claim based on the evidence relationship."

Afterwards, lawyer Roh said, "If the image is tarnished she to the spread of false information, it will take at lease a year or as long as three to four years to be judged by the court, so the image will be hit hard and activities will be greatly restricted," adding, "There are cases where it is necessary to actively suspicions for normal activities."

"A criminal suspect's excessive media play may be adversely affected"

Among them, both legal experts said that excessive media play could lead to unfavorable rulings from the court.

Lawyer Sun expressed his opinion, saying, "That does not mean that public opinion does not affect the court's judgement very much, but it tends to be partially reflected when judging guilt and determining sentencing."

In addition, lawyer Roh warned, "If a person who is found guilty of a crime actively fights public opinion, there is no room for reflection and it is recognized as a secondary offence, so it may be adversely affected to sentencing."

Original post: YTN