"Difficult problem"... Min Heejin vs. HYBE as seen by overseas fans

 June 28th, 2024

How do overseas Bunnies see the conflict between HYBE and Min Heejin.

NewJeans (Minji, Hanni, Danielle, Haerin and Hyein) have had a hard time since the end of April. This because the conflict between the parent company HYBE claimed that CEO Min tried to take over management rights, and CEO Min has been suffering from "internal strife," saying that the situation erupted when she talked about "copying" NewJeans.

Although it has calmed down a little as CEO Min kept her position as CEO of ADOR, their conflict is still ongoing. In the meantime, NewJeans made their comeback in Korea and made their debut on Japan, and managed their scheduled schedule. NewJeans position at home and abroad remains the same.

The difference is that if some K-Pop fans knew about Min, not only K-Pop fans but also the public would know about Min's existence. In addition, K-Pop fans have been paying keen attention to how the HYBE and Min conflicts will end for two months.

The same goes for fans overseas who love NewJeans and love K-Pop. Fuuka and Suzuka, both Japanese in their 20s visited the K-Pop zone in Shibuya, Tokyo, and were also K-Pop fans, who liked Seventeen, Stray Kids, Le Sserafim, NewJeans, and IVE. But they showed negative feelings about the movie. It was due to HYBE internal scarring.

When Fuuka said, "I like ILLIT, too," Fuuka said, "I like many K-Pop groups, but I'm not an ILLIT fan." He also said, "I support Min Heejin. I hope NewJeans will do well in their promotion."

Tomo, a male fan in his 20s who visited Tower Record to purchase the NewJeans album, also said he support Min Heejin and NewJeans. He said, their conflict is a 'difficult problem', but added, "I have no choice but to support Min Heejin because I like Min Heejin's production of NewJeans."

In addition, Luca, a Chinese in his 20s who visited the NewJeans fan meeting site, said, "I hope there is no big impact on NewJeans' activities," adding, "I still think that Min Heejin is playing a very big role in NewJeans' style, so I hope they will continue to be together." 

In fact, fans of NewJeans who visited Tokyo Dome fan meeting and Shibuya pop-up store picked their their unique style as the reason they come to like NewJeans. They were fascinated by NewJeans who expressed Y2K sensibility in fashion and music. In response, fans commonly commented that Min should join them in order to maintain NewJeans' current sensibility.

Original article: Naver